My name is Chandler and I’ve been writing a blog since 2006. In college, I studied engineering, but during my second year, I discovered a passion for performance marketing. Following my heart, I pursued this field even though it meant taking a pay cut initially. However, I found that the fulfillment I gained from doing what I love was well worth it.
There is a new feature on this blog where you can Chat with what I have written over the past 15 years, using generative AI. The chatbox is at the bottom right-hand corner. The AI agent is trained using all the published posts on this blog. More about it here.
Currently, I’m working as a Vice President, Global B2B Media Operation Lead at EssenceMediacom, which is part of GroupM, WPP. We’re a data and measurement-driven agency that helps clients stay ahead in marketing.
As part of lifelong learning, I recently completed
The Google Cybersecurity professional certificate on Coursera. My badge is here.
After earning this certificate, I completed Google IT Automation with Python too. The badge is here.
In addition to my full-time job, I also write books about team management, and blogging about leadership, and expat life in the US. Since moving to the United States, I started a group called “Asian Expats in the US” to provide tips for those who have recently moved or are planning to move here.
If you’d like to get in touch, you can find me on LinkedIn, Facebook, Threads (@chandlernguyen) or email me at chandler@chandlernguyen.com
I am a big fan of Ray Dalio’s sharing/teaching. I have been reading his books, articles on LinkedIn, and watching his Youtube videos. Recently, Ray has been sharing a series about the Changing World Order and lessons learned from the big cycles over the past 500 years. He also appeared on Bloomberg to share his thoughts about the Economy, Pandemic, China’s Rise. This interview is similar to a discussion Ray had with Jim Haskel on Bridgewater Associates’ Youtube channel about “Managing Money in a Zero Interest Rate Environment”.
Ray’s sharing has many implications for the world economy, policymakers, investors, etc. At a personal finance level, his main recommendation is diversification. This post is about how I interpret his recommendations and apply them to personal finance.
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As many readers continue to visit my past article about 14 mobile SEM ad copy best practices (written in 2015), I feel compelled to update the best practices as lots have changed since 2015. This post include 12 best practices for mobile SEM ad copies, including the use of expanded text ad (ETA), responsive search ad (RSA), keyword insertion and many others.
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In this post, we will take a deep dive into Indonesia e-commerce landscape, its growth rate, key players. Some COVID 19 impact are included as
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The US has been suffering from “Deaths of despair” over many years. Tragic. The term refers to deaths by drug overdose, alcoholic liver disease, and
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For those who are familiar with Ray Dalio’s writing, his latest chapter “The big cycles over the last 500 years” is a treat. Ray goes
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