Using various reports, I highlight some key data points regarding Vietnam internet economy in 2019, including e-commerce, online travel, online media and ride hailing in Vietnam.
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Author: Chandler Nguyen
My name is Chandler and I’ve been writing a blog since 2006. In college, I studied engineering, but during my second year, I discovered a passion for performance marketing. Following my heart, I pursued this field even though it meant taking a pay cut initially. However, I found that the fulfillment I gained from doing what I love was well worth it.
There is a new feature on this blog where you can Chat with what I have written over the past 15 years, using generative AI. The chatbox is at the bottom right-hand corner. The AI agent is trained using all the published posts on this blog. More about it here.
Currently, I’m working as a Vice President, Global B2B Media Operation Lead at EssenceMediacom, which is part of GroupM, WPP. We’re a data and measurement-driven agency that helps clients stay ahead in marketing.
As part of lifelong learning, I recently completed
The Google Cybersecurity professional certificate on Coursera. My badge is here.
After earning this certificate, I completed Google IT Automation with Python too. The badge is here.
In addition to my full-time job, I also write books about team management, and blogging about leadership, and expat life in the US. Since moving to the United States, I started a group called “Asian Expats in the US” to provide tips for those who have recently moved or are planning to move here.
If you’d like to get in touch, you can find me on LinkedIn, Facebook, Threads (@chandlernguyen) or email me at chandler@chandlernguyen.com
It’s Games time
In this post I will share key statistics on why advertisers should get into games and Esports with more than 2.6 billion gamers (many between 21-35 years old with high household income). And they should go beyond traditional formats.
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Standing on your head to feel more optimistic about the US
Why did Donald Trump get elected? Why did Brexit happen? Why is populism on the rise? Did it happen before in modern history? What lessons can we learn from? What do all these mean? And where does it lead us?
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A heart-wrenching and uplifting book by Melinda Gates “Moment of Lift”
Before we start, let me tell you the story about how I got to know this book. I have been following Bill’s book recommendations for
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“Digital platform inquiry by Australia Competition and Consumer Commission” – A Good Read
Australia Competition and Consumer Commission (ACCC) just published their final report about the “digital platform inquiry.” The executive summary is worth a read, with 23 specific recommendations.
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