We look at key stats (in comparison to other G7 countries) from mobile internet user, ott video penetration, e-commerce buyer, new trend in virtual assistant and concern over data privacy.
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Author: Chandler Nguyen
My name is Chandler and I’ve been writing a blog since 2006. In college, I studied engineering, but during my second year, I discovered a passion for performance marketing. Following my heart, I pursued this field even though it meant taking a pay cut initially. However, I found that the fulfillment I gained from doing what I love was well worth it.
There is a new feature on this blog where you can Chat with what I have written over the past 15 years, using generative AI. The chatbox is at the bottom right-hand corner. The AI agent is trained using all the published posts on this blog. More about it here.
Currently, I’m working as a Vice President, Global B2B Media Operation Lead at EssenceMediacom, which is part of GroupM, WPP. We’re a data and measurement-driven agency that helps clients stay ahead in marketing.
As part of lifelong learning, I recently completed
The Google Cybersecurity professional certificate on Coursera. My badge is here.
After earning this certificate, I completed Google IT Automation with Python too. The badge is here.
In addition to my full-time job, I also write books about team management, and blogging about leadership, and expat life in the US. Since moving to the United States, I started a group called “Asian Expats in the US” to provide tips for those who have recently moved or are planning to move here.
If you’d like to get in touch, you can find me on LinkedIn, Facebook, Threads (@chandlernguyen) or email me at chandler@chandlernguyen.com
Australia advertising landscape: 8 key facts and trends
Australia advertising spend per person is second highest in comparison to G7 countries, with heavy digital component. However, time spent on TV and radio remains stable. Ad blocking penetration in Australia is highest amongst G7 countries though.
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Family travel guide to Xi’an and Chengdu without knowing Chinese
The essentials are translation app, knowing how to book train tickets, Apple Map, cash or union pay card.
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Less meeting, more thinking
Bad meetings cost time and money (more than $37B/year in the US alone). And they reduce time to think, especially for executives. Make better choices with your calendar today.
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Indonesia digital landscape: 9 key facts
We look at Indonesia internet users, mobile internet users, e-commerce, mobile payment, social network users in comparison to other countries
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