This may not come as a surprise but the interest for iphone in general and iphone 6 in particular is huge in APAC plus Japan.
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The cost of “magic” – Cannes Lion 2014 report
It is probably every marketer dream to win an award at Cannes Lion, or at least that is my dream. And so when I read
Read moreSmarties Trend Report 2014
If you haven’t looked through the “Smarties Trend Report” yet, I would strongly recommend doing so because of the brilliant selection of award-winning campaigns in
Read moreAround 50% of Digital ad spend in APAC will be on Mobile by 2018
This is the prediction by eMarketer in their “Global Media Intelligence Report 2014” release date Sep 2014. From the report, eMarketer estimates that by 2018,
Read moreAsia top 1000 Brands 2014
It’s time of the year again when Campaign Asia and Nielsen releases the annual Top Brands in Asia research. The research covered all of the
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