すべてのテンプレートに戻る
Provaの成果物
マーケターのためのAIビルダー現実チェック
最初の本当に使えるAIプロダクト片を作る準備ができているか、そして今始めたら最初に壊れるものは何かを見極めます。
向いている人Claude Code、Codex、v0、Replitなどを使っているが継続的にリリースできていないマーケター · プロトタイプはあるが、本当のユーザー導線がまだないオペレーター · AIパワーユーザーに留まるか、ビルダーになるかを考えているシニアマーケター · 自分の専門知識を小さなプロダクトや社内ツールに変えたいコンサルタント
テンプレート項目
- ユーザーと痛みの強い仕事
- 最初の有用な切り出し
- 誰かが欲しがっている根拠
- 現在の成果物またはプロトタイプ
- いちばん弱い前提
- データまたはワークフローの依存関係
- レビュー基準
- リリース時のリスク
- 次の14日間のビルドコミットメント
記入例
A marketer trying to build an internal campaign QA assistant.
下の記入例は英語のままにしています。Provaでは提出された成果物を英語でレビューするためです。
弱い例と強い例
弱い例
- User
- Marketing team
- First useful slice
- AI assistant for campaign QA
- Proof
- Everyone says QA is annoying
- Weakest assumption
- Need better prompts
- Launch risk
- Bugs
- 14-day commitment
- Build MVP
| User | Marketing team |
|---|---|
| First useful slice | AI assistant for campaign QA |
| Proof | Everyone says QA is annoying |
| Weakest assumption | Need better prompts |
| Launch risk | Bugs |
| 14-day commitment | Build MVP |
なぜ弱いのか
- "Marketing team" is not a user.
- "AI assistant" is too broad.
- The proof is hearsay, not behavior.
- The weakest assumption ignores source data, approval rules, and workflow ownership.
- "Build MVP" is not a commitment.
強い例
- User
- Paid media manager checking campaign launch settings before client approval
- First useful slice
- A checklist reviewer that compares campaign setup notes against required client launch rules
- Proof
- Two managers already use a manual spreadsheet before every launch; mistakes still reach strategist review
- Current artifact
- One sample launch checklist, three anonymized campaign setup notes, and one failed QA example
- Weakest assumption
- The checklist rules are explicit enough for AI to evaluate without platform access
- Data/workflow dependency
- Client launch rules, platform screenshots, naming conventions, approval owner
- Review standard
- Flag missing budget, geo, naming, tracking, claim, and approval evidence; never approve launch automatically
- Launch risk
- False confidence before a client-visible campaign goes live
- 14-day commitment
- Build a reviewer for one client and one platform, then test against five past launch packets
| User | Paid media manager checking campaign launch settings before client approval |
|---|---|
| First useful slice | A checklist reviewer that compares campaign setup notes against required client launch rules |
| Proof | Two managers already use a manual spreadsheet before every launch; mistakes still reach strategist review |
| Current artifact | One sample launch checklist, three anonymized campaign setup notes, and one failed QA example |
| Weakest assumption | The checklist rules are explicit enough for AI to evaluate without platform access |
| Data/workflow dependency | Client launch rules, platform screenshots, naming conventions, approval owner |
| Review standard | Flag missing budget, geo, naming, tracking, claim, and approval evidence; never approve launch automatically |
| Launch risk | False confidence before a client-visible campaign goes live |
| 14-day commitment | Build a reviewer for one client and one platform, then test against five past launch packets |
なぜ機能するのか
- The user is specific.
- The first slice is constrained.
- Proof comes from an existing workflow.
- Launch risk is clear.
- The commitment creates evidence, not just more code.
汎用AIが見落としがちな点をProvaがレビューします
- Whether the first useful slice is still too large
- Whether the user is real or imagined
- Whether there is proof beyond personal excitement
- Whether the artifact standard exists before the build starts
- Whether the hard part is product judgment, data access, approval, or implementation
- Whether the next step should be reality check, build brief, build plan, execution lane, or launch gate
次のステップ
自分の案にフィードバックが欲しい場合、Provaは短い診断から始まります。あなたの役割、目標、最初の相手に合わせてレビュー基準を揃え、その後いまの作業に合うスプリントへ進みます。
Provaは現在、英語のみ対応しています。
送信前に、クライアント名、機密数値、チームが学習・コーチング用のシステムに保存したくない情報を削除してください。
英語版Provaへ進む