•Japan
8 key facts about Japan Subscription Video on Demand (SVOD) landscape
Japan's SVOD market lags behind Asia peers at 13% penetration, with Amazon Prime leading—but 80% of VOD app users don't subscribe at all.
Strategy
99 posts in this category
•Facebook
The balance between privacy and innovation (part 1)
Data is now considered as valuable as oil once was, yet most of us don't understand what personal data actually is, who owns it, or what rights we have over it.
•South Korea
10 key facts about South Korea e-commerce (updated Mar 2019)
I've compiled the latest data showing South Korea ranks 3rd globally for e-commerce penetration, with 2/3 of sales happening on mobile—all dominated by local players.
•Greater China
China OTT subscription landscape: 8 key facts and trend
China's OTT market is exploding with 80M+ paid subscribers per platform spending just $26-35/year—a fraction of Netflix prices yet poised to overtake traditional TV.
•Greater China
China influencer marketing - 8 key facts you need to know
China's influencer market hit $17.16B in 2018, with consumers twice as receptive to KOL endorsements vs Western markets—here's what makes it unique.
•Greater China
China mobile games : 8 key facts and trends
China's mobile gaming market dwarfs the competition with 2x more players than the next four markets combined and Tencent controlling 45% of this $12B+ goldmine.
•Greater China
9 key facts about China digital landscape
China's digital ecosystem dwarfs the rest of the world—with 855M internet users, e-commerce sales exceeding all other nations combined, and 4x more ride-sharing users than the US.
•Book review
"How brands grow" - a thought provoking and insightful book
This data-driven marketing book challenged my core assumptions about customer loyalty, mass marketing, and brand growth—prepare to question everything you thought you knew.
•Greater China
Digital index for APAC countries in 2017
I analyzed 2017 data across APAC to reveal which markets lead in digital maturity—spoiler: population size doesn't equal digital advancement.
•Japan
8 key facts about Japan Mobile Game Industry
Japan's mobile game market ranks #2 globally with 90% daily player engagement and $26+ monthly spend—despite having fewer gamers than China or the US.
•South Korea
8 key facts about South Korea Mobile Game Industry
South Korea's mobile game market ranks 4th globally with 20M gamers spending $12.8/month—revealing why this tech-savvy nation is essential for any mobile game strategy.
•Mobile
Key facts about Indonesia Digital Landscape
Indonesia ranks 6th globally for internet users, yet only 42% are online and 3% have 4G—discover why this mobile-first market of young users is unlike any other.