Skip to content

Full-Stack AI Engineer

I spent 18 years in advertising.
Then I learned to code.

Now I build AI products while keeping my day job as VP—and I write about the journey. The wins, the failures, and everything in between.

4+
Years Learning
510
Blog Posts
4
Live Products

Have a question? Ask Sydney

What I've Built

Start with the course for the operating model. Use Prova to practice it through guided sprints. Use DIALOGUE to turn expertise into multilingual podcasts, and STRATUM to pressure-test strategy with AI frameworks.

Explore the Course

$199

AI-Native Media Operations: From Workflow to Operating Model

What to automate. What to protect. Where to go deeper. How your team needs to change.

7 Modules~3 Hours16 Templates

The 75-80% AI-first operating model for media teams

Real failure cases, honest ROI, ethics guardrails

Module 1 is free — no purchase required

Explore the Course

$199

From Workflow to Operating Model

Connect

Get the next useful note

I write about AI, work, expat life, and building products. Pick the topics you care about, and I'll send the next one when it's worth your time.

Optional: pick your topics

Latest Posts

Thoughts on AI, learning, and building