•Greater China
State of social networks in APAC in Q3 2014
Facebook dominates 10 APAC markets with 50%+ reach, but China, Korea, and Japan march to their own drum with local players like Qzone and Mixi leading instead.
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Facebook dominates 10 APAC markets with 50%+ reach, but China, Korea, and Japan march to their own drum with local players like Qzone and Mixi leading instead.
I analyzed social network data across 6 Southeast Asian countries and found Facebook's dominance isn't the full story—mobile usage reveals surprising twists.