•India
India advertising landscape: a relatively small market
Despite 1.3B people, India's ad market is just $10B—with per-capita spend among the world's lowest, revealing a paradox of scale versus monetization.
Blog
493 posts about AI, learning, and building products
•Japan
Japan e-commerce is lagging behind other G7 countries and China
Despite being the world's 3rd largest retail market, Japan's e-commerce penetration lags significantly behind China and other G7 nations—even as digital buyer adoption hits saturation.
•India
India digital means explosive growth in mobile internet, vernacular, video viewership and mobile payment
India's internet market is primed for explosive growth: 460M+ users represent low penetration, 90% access via mobile, and non-English speakers are outpacing English users—creating massive opportunities in vernacular content, video, and mobile payments.
•Japan
Japan advertising landscape key facts and trends updated Apr 2019
Japan's ad market reveals a surprising lag: mobile spending trails China and South Korea by wide margins, while digital growth races ahead at 10%+ annually.
•Strategy
Vietnam e-commerce key facts and trends (updated Apr 2019)
Vietnam's e-commerce market shows paradoxical potential: under 2% penetration despite strong economic growth, with digital travel outpacing retail online sales.
•Greater China
China luxury product marketing: key facts and trends
China dominates global luxury sales with younger, digitally-savvy affluent consumers who research online but buy in-store—here's what marketers must know.
•Mobile
8 key facts about Vietnam digital marketing landscape
I tracked Vietnam's digital transformation over 11 years—from 18M to 56M internet users—and discovered why this high-growth market still lags behind in digital ad spend.
•South Korea
South Korea Subscription Video on Demand (SVOD): key facts and trends
South Korea's SVOD market faces unique headwinds with just 18% penetration—hampered by 100% pay TV saturation—forcing platforms to compete fiercely on local content.
•Mobile
8 key facts about South Korea Mobile Game Industry (update Mar 2019)
South Korea's mobile gaming market ranks 4th globally with remarkably high revenue per paying user, yet lower user acquisition costs than the US—making it a prime target for game developers.
•Japan
8 key facts about Japan Subscription Video on Demand (SVOD) landscape
Japan's SVOD market lags behind Asia peers at 13% penetration, with Amazon Prime leading—but 80% of VOD app users don't subscribe at all.
•Book review
Two books I love for spring 2019
I devoured these two books—one explaining why civilizations diverged over 13,000 years, the other a memoir so gripping I couldn't put it down.
•Facebook
The balance between privacy and innovation (part 1)
Data is now considered as valuable as oil once was, yet most of us don't understand what personal data actually is, who owns it, or what rights we have over it.