The Archive · 2013 — Now
Notes from the practice.
Write to figure out what you actually think. The post is the second draft of a thought you had earlier in the day.
520 essays in the archive · 13 languages · 54 categories
Run Facebook ad in Singapore
Facebook ads let you target Singapore users by demographics AND interests like favorite movies—discover how 4,000+ Prison Break fans could be your niche audience.
Read the analysisSearch Marketing Handbook (part 2)
I break down IAB UK's advanced search marketing tactics—from behavioral targeting and bid management to 24/7 PPC optimization—showing you what the tools can do and why strategy matters more.
Search Marketing Handbook (part 1)
I just discovered the IAB UK Search Marketing Handbook and I'm breaking down its key insights on PPC vs SEO strategy, demographic targeting, and why combining both can boost clicks by up to 6%.
The Full Index
Earlier entries
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Ask.com gave up
No. 05Search Engine MarketingLearning Google Adwords in 4 Days
No. 06StrategyVietnamese Online Industry: SWOT Analysis
No. 07StrategyOnline Marketing for Managers: How to 101
No. 08Search Engine MarketingSEM: some updates since Oct 07
No. 09VietnamYahoo Internet Cafe Viet Nam
No. 10GoogleGoogle uses offline ads in Singapore
No. 11Search Engine MarketingWhere is Search Engine Marketing in the Marketing mix?
No. 12GoogleGoogle shares passes USD $600.0 for the first time
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