3 posts with this tag
I keep seeing AI tools pitch agencies on content volume. But if you've ever managed real client relationships, you know the harder problem is trust: isolation, permissions, context, and not leaking one client's thinking into another's.
DIALØGUE supports 7 languages, but the real multilingual work was not translating strings. It was fixing audience-local dates, TTS consistency, UI language drift, and deciding where quality mattered enough to slow down.
I spent years in advertising watching teams confuse motion with progress. Then I started building AI marketing tools and realized the problem was getting worse: faster execution, weaker judgment.