The Archive · 2013 — Now
Greater China archive.
45 posts in this category
45 essays in the archive · 13 languages · 54 categories
Search Engine Market Share in APAC countries September 2015
Google dominates Australia and India with 95%+ market share, but in China, Japan, and South Korea, local search engines like Baidu, Yahoo! JP, and Naver rule with 90%+.
Read the analysis8 Facts about China digital marketing landscape
I've compiled 8 data-driven facts about China's digital marketing landscape—from ad spend to search dominance—that reveal why it's unlike any other market.
Smartphone OS market share 2014
Android dominates APAC with 50%+ market share, but the real story lies in China's forked versions that bypass Google services and Japan's strong iOS base.
The Full Index
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State of social networks in APAC in Q3 2014
No. 05Greater ChinaThe cost of "magic" - Cannes Lion 2014 report
No. 06Greater ChinaAround 50% of Digital ad spend in APAC will be on Mobile by 2018
No. 07Greater ChinaSearch Engine Market Share in APAC Jun 2014
No. 08BaiduSearch Engine Market Share in the US, UK, China, Canada and other countries in Mar 2013
No. 09Greater ChinaChina Online/Internet Development 2011
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