The Archive · 2013 — Now
Search Engine Marketing archive.
46 posts in this category
46 essays in the archive · 13 languages · 54 categories
YSM Content Network Quality
I tested Yahoo's Content Network for a major bank and found CPAs 3-4x higher than search—here's why segmenting your traffic sources saved us from disaster.
Read the analysisIs Yahoo really that Bad...How about Microsoft?!
Danny Sullivan's trilogy reveals the uncomfortable truth: while everyone criticizes Yahoo, Microsoft's search failures are far worse—they don't even have a recognizable brand.
Google Adwords Automated Rules for everyone!
I just discovered Google's free automated rules tool that replaces expensive bid management software—letting you optimize your PPC campaigns 24/7 without lifting a finger.
The Full Index
Earlier entries
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Search engine market share around the world updated Aug 2009
No. 05Search Engine MarketingCan RedNano survive as a Local Search Engine?
No. 06Search Engine MarketingHow to Handle Invalid Click Objection
No. 07Search Engine MarketingSearch Engine Market Share around the World updated Mar 09
No. 08Search Engine MarketingRFP process for Search Engine Marketing
No. 09GoogleKeyword Matching Option and Search Query Report
No. 10Search Engine MarketingIf I were Yahoo Chief for Search Engine Marketing
No. 11Search Engine MarketingSearch Engine Marketing Share around the World from US, Europe and Asia
No. 12Search Engine MarketingHow SEO will be like in 2009
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