The Archive · 2013 — Now
Notes from the practice.
Write to figure out what you actually think. The post is the second draft of a thought you had earlier in the day.
521 essays in the archive · 13 languages · 55 categories
Some thoughts on User Experience
I've struggled with countless confusing websites and sign-up forms—here's what I learned about why user experience gets ignored in Vietnam and how to fix it.
Read the analysisThe Search Engine "battle" in Vietnam
Building a search engine is so hard that only China, Korea, and Russia have local engines beating Google—yet Vietnam now has multiple teams attempting the impossible.
"Contagious: Why Things Catch on" book review
I discovered why 93% of word-of-mouth happens offline and how six principles can make any idea contagious—no viral platform required.
The Full Index
Earlier entries
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Welcome to the Global Digital Ecosystem !
No. 05AnalyticsResponse to "Eight Silly Data Things Marketing People Believe That Get Them Fired"
No. 06StrategyWelcome to the Agency world in Vietnam (part 1)
No. 07AnalyticsHow to have an Effective Digital Analytics Strategy?
No. 08AnalyticsFree Chapter on Digital Analytics: Free Offsite Tools & Paid Offsite Tools
No. 09AnalyticsFree Chapter on Digital Analytics
No. 10About Chandler NguyenHow Steve Jobs and Apple changed my life
No. 11About Chandler NguyenThank you Singapore
No. 12Paid MediaPlease do NOT prepare 100-slide monthly report
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